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Social Contribution Activities
Hoshitate Support Project
Iriomote Island Hidachi Hoshitate Village Hometown Rice Field Regeneration Project
- The ancient settlement of "Hoshitate" on Iriomote Island is a village with a rice-growing culture.
Most of the local events are Shinto ceremonies centered around rice cultivation.
This is an area that has inherited an important lifestyle and culture that continues to this day, where people pray for the rice seeds to germinate and grow, celebrate and give thanks for the harvest, and pray for another good harvest next year.
At Honen Festival (harvest festival), a large rope is made using rice straw from the rice fields of Hoshitate Village and a tug-of-war is held.
Additionally, a research study by Tokyo University of Agriculture found that as a result of traditional rice farming and the continued use of no pesticides, rare plants can be found nowhere else in Japan.
However, the number of people who can make them is decreasing, and it is becoming difficult to continue doing everything by hand the traditional way.
Therefore, Irunty Futademura decided to provide the support necessary to continue this culture and way of life.
A natural environment where rare plants live
A life with continuing traditions and culture
In order to continue this, Irunty Futademura launched the "Iriomote Island Hoshitate Village Hometown Rice Field Regeneration Project" as part of the "Hoshitate Support Project".
The project will also receive cooperation from the Laboratory of Plant Symbiosis, Faculty of Agriculture, Tokyo University of Agriculture, and support from the World Wide Fund for Nature Japan (WWF Japan), a public interest incorporated foundation.
A small village with big ambitions,
Thank you for your support.
【Iriomote Island Hidachi Hoshitate Village Hometown Rice Field Regeneration Project】
Project status is being posted on Official Instagram!
Rice cultivation in Hoshitate Village(A year in progress)

Seedling collection
Our activities are introduced on WWF Japan
Initiatives with WWF Japan
A new wetland restoration initiative in Hoshitate, Iriomote Island
~ Iriomote Island Hoshitate Village Hometown Rice Field Regeneration Project"
We are introducing our activities as follows.
Support for agricultural machinery from Yanmar Agri Co., Ltd.
- Yanmar Agri Co., Ltd., a group company of Yanmar Holdings, has donated agricultural machinery to Iriomote Island Hidachi Village Hoshitate Village Regeneration Project," which is being carried out by the World Wide Fund for Nature Japan (WWF Japan) and Irunty Futademura (Taketomi Town, Yaeyama District, Okinawa Prefecture) with the aim of regenerating abandoned rice paddies and wetlands on Iriomote Island in order to protect biodiversity.
- Donation CeremonyA donation ceremony will be held at Hoshitate Community Center on June 20, 2025.
The tractor was unveiled.